The holiday season comes faster every year which is why, even though it’s still months away, you should be planning your black friday marketing strategy.  In 2024, Black Friday sales set a new record. Globally, consumers spent almost $75 billion dollars worldwide.  That’s a lot of revenue on the table. The brands who get the biggest piece of that are

You launched a new sales page a month ago but you aren’t getting the results you’d hoped for. Ideally your team suggests changes to the copy, new images, or simplify your forms. The issue is which one to go with and how will you know what changes made a difference? The simple answer: Split Testing. The in depth answer: Split

Proven strategies to increase sign-ups, retention, and revenue using tools, trends, and underutilized marketing methods. Membership sites operate in a unique space, relying on two critical metrics for growth: conversion rate and customer lifetime value. These two factors work hand-in-hand with CRO Marketing to drive revenue and guarantee long-term growth. The process of improving your website or marketing funnel to

Are you trying to increase the conversion rate of your sales page but don’t know where to begin? Let us tell you about the two biggest factors of a successful sales page: website structure and powerful copy.When visitors land on your page, the goal is to seamlessly guide them toward making a purchase. Think of your website’s structure as freeway

When it comes to online marketing, landing pages are one of the most crucial elements for conversion. A landing page is a standalone web page that is designed with a single purpose in mind – to persuade visitors to take a specific action, such as making a purchase or filling out a form. Today, we’ll explore why landing pages are

Does this sound familiar? You’ve created a website that you think looks amazing and has your branding. Your homepage? Excellent. You’ve got all those fancy things you’ve been reading about, fantastic visuals, easy to navigate, and a persuasive Call-to-Action (CTA). But there’s one issue… Your website isn’t converting as many people as you would like it to. You’re staring at